Help! I Can't Land Clients

wrkhrdr


If you’re a regular reader of the Sagegroupy blog, you’ll know that every week we offer advice on how to succeed as a solopreneur. Hopefully you’ve been following all our great advice and you’re having no trouble finding clients. What if you’ve been following all our advice but still aren’t finding any clients? There could be a few things going wrong and we’ve made a list of 15 reasons you might not be landing clients.

  1. You don’t know how you can help clients (what problem can you solve? how is hiring you an investment?)
  2. You don’t have a niche (generalists can find work but you’ll get more work if you’re an expert in a niche area)
  3. Your rates are too high/too low/unknown (if your rates are outside industry standards or out of line with your experience, clients will run the other way)
  4. You have no onboard process or no process at all (not knowing how to give an immediate estimate or task-timeline will scare clients away)
  5. Your brand lacks personality (clients don’t want to hire a generic person with generic ideas)
  6. Clients can’t figure out what you do (an unclear website wastes time - it should be immediately obvious what it is that you do)
  7. There is no proof of your skills (your portfolio is minimal and there are no links to completed projects on your website)
  8. You’re not putting yourself out there enough (get on every freelance website and all over social media; be warm and cold-pitching all over the place)
  9. You’re not qualified for the work you want to do (start smaller and build up towards your goal-niche)
  10. You write bad pitches and/or proposals (be sure to be job-specific, the same as when you’re applying for a traditional job; take them seriously - make them polished! If you have no skills in this area, try taking an online course)
  11. You have no self-confidence (maybe your correspondance is worded in a wishy-washy way, or your website is meek and mild; clients can’t have confidence in you if you sound unsure)
  12. You don’t take your business seriously (perhaps you still think of yourself as a work-for-hire individual, rather than a business working with other businesses)
  13. You’re email marketing badly (template emails addressed to a generic title, rather than specific emails addressed to the right person, are not going to get any response)
  14. You need to try something new to attract attention (maybe your website needs a blog or new pictures, or it could be that your networking strategy needs tweaking; try some new strategies and get outside of your comfort zone)
  15. You’re not really putting in the work (be honest - you say you’re hustling your brand but you’re really just half-assing it most of the time. Freelancing takes work - especially in the beginning - and you might need to put in way more work to establish yourself as a solopreneur than you did at working your old desk-job)

Hopefully this list will give you the push you need to get over the early days of freelancing or a dry spell and onto becoming a successful solopreneur. Check out our other blog posts for more great freelancing tips and be sure to sign up with Sagegroupy so you’re visible to even more potential clients.

Author: S.Suzuyama

Posted in Freelancing For Beginners, Freelancing Tips on Feb 08, 2019

Follow Sagegroupy

    Recent Posts

  • How to become a Freelance Web Designer

    Posted in Freelancing For Beginners on Feb 22, 2019

    There are plenty of obstacles between the starting point of freelancing and running your own successful business. If becoming a freelance web designer is your dream, here are some steps to take to rise to the challenge .

  • Tasks that You Should Outsource to a Freelancer

    Posted in Business Tips on Feb 15, 2019

    When your business is a brand new start-up, hiring freelancers can really help you get off the ground without the burden of needing a large office space or having to pay monthly salaries. Here are several types of tasks you should hire a freelancer to do for you today.

  • Help! I Can't Land Clients

    Posted in Freelancing For Beginners, Freelancing Tips on Feb 08, 2019

    What if you’ve been following all our advice here on the Sagegroupy blog, but still aren’t finding any clients? There could be a few things going wrong; we’ve made a list of 15 reasons you might not be landing clients.

  • Finding Clients

    Posted in Freelancing For Beginners on Feb 01, 2019

    Before you can start making money as a freelancer, you’re going to need to find some clients. This is one of the hardest parts of freelancing and a lack of clients is the main reason that some budding freelancers end-up throwing in the towel prematurely. If you are at a loss on how to find clients, we hope this post can help you get started.

  • How to become a Freelance Editor

    Posted in Freelancing For Beginners, Business Tips on Jan 25, 2019

    Do spelling mistakes, grammatical errors and poor punctuation jump out at you and ruin your reading experience? If written errors and bad writing style make you crazy you might make a great editor! If you have ever considered trying your hand as a freelance editor here are some of the steps you can take to get from just thinking about it to being a successful solopreneur.

  • Hiring Freelancers is Good for Business

    Posted in Business Tips on Jan 18, 2019

    With 59% of U.S. companies currently making use of remote workers and freelancers, you may have wondered if making use of freelancers would be good for your business. Here at Sagegroupy we think that freelancers are valuable assets and can be good for any business, here are the reasons why.

  • The Good, the Bad, and the Ugly of Freelancing

    Posted in Freelancing For Beginners on Jan 11, 2019

    If you’ve been thinking of making the transition from the traditional work world into the world of freelancing in 2019, take a look at the good, the bad, and the ugly of freelancing to see if it is right for you.

  • Start Your Year by Checking on your Business’s Health

    Posted in Freelancing Tips, Business Tips on Jan 04, 2019

    By spending a little time reviewing the overall health of your business you can assess whether or not your business is thriving or barely surviving. Here are a few things to think about at the beginning of the year.

  • Wrap-up your Year as a Freelancer

    Posted in Freelancing Tips, Business Tips on Dec 24, 2018

    The end-of-the-year is a good time to celebrate your success and learn from your failures. Here is a list of things to ask yourself and check-on to make sure your business is thriving as you wrap-up this year and prepare for the new year ahead.

  • A Freelancer’s Wishlist

    Posted in Freelancing For Beginners, Freelancing Tips on Dec 17, 2018

    It is a freelancer’s job to be client oriented, but once in a while we should remind ourselves of what we want so that we can remember why we love freelancing. We’ve rounded-up 15 items that you might find on a freelancer’s wishlist.


Tags


Comments

Please sign in to comment!